Manage Profiles

Smart Tasks

A prioritised, per-profile task list so the team always knows what to do next.

Included on every plan No card required to start No add-ons or separate subscriptions
$5.33Per location / month
42Tools included
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Smart Tasks6 tasks left
Quick answer

Smart tasks convert audit findings into an assigned, prioritised to-do list per profile, so identified problems become completed work rather than a report nobody actions.

Overview

What it does

Every local SEO audit ends the same way: a document listing what is wrong. It is read once, agreed with, and then loses to whatever is urgent that week. Six months later the same audit is run and finds substantially the same problems, because nothing in the process ever converted a finding into somebody’s job.

The gap is not motivation. It is that a finding and a task are different objects. A finding says “nine locations are missing services”. A task says “add the six missing services to the Leeds profile, assigned to the Leeds manager, due Friday”. Only the second one gets done, and only the second one can be tracked.

Smart tasks generate that second object automatically from audit findings, ordered by impact and scoped to whoever owns each location. The result is a work queue rather than a report — visible, assignable and closed off when complete, with the profile score responding as items clear.

The secondary benefit is honesty about capacity. When findings become tasks with owners, it becomes obvious whether the team can actually absorb the work. Estates frequently discover they have been generating findings at several times the rate they can fix them, which is a planning problem rather than an SEO one.

Features

Everything Smart Tasks gives you

1

Automatic task generation

Audit findings become discrete tasks without anyone transcribing a report into a to-do list.

2

Impact prioritisation

Tasks ordered by likely effect, so the queue puts category and service work above cosmetic completeness.

3

Assignment and ownership

Tasks assigned to individuals or location managers, so every item has someone accountable for it.

4

Scoped visibility

Location managers see only their own tasks, while head office sees the whole queue across the estate.

5

Due dates and reminders

Deadlines with reminders, so work surfaces again rather than ageing quietly at the bottom of a list.

6

Completion tracking

Progress visible per location and per person, which is what turns intent into a measurable rate.

7

Automatic re-opening

If a completed fix regresses — a field emptied, a service removed — the task returns rather than staying closed.

8

Manual tasks alongside generated ones

Add your own items so the queue reflects all the work, not only what an audit can detect.

9

Estate-wide task reporting

See open, overdue and completed work across every location, which exposes capacity problems early.

How it works

From setup to first result

  1. 1

    Run audits across your locations

    Tasks are generated from findings, so the queue is only as current as the audit behind it.

  2. 2

    Review the generated queue

    Read what has been created before assigning. Some items will not apply and should be closed immediately.

  3. 3

    Assign owners

    Give each task to the person who can actually do it — usually the location manager rather than head office.

  4. 4

    Set realistic due dates

    Deadlines that reflect capacity. A queue full of overdue items stops being read.

  5. 5

    Work the queue in order

    The prioritisation exists so the highest-impact work happens first rather than the easiest.

  6. 6

    Track completion

    Watch the profile score respond as items clear. A score that does not move suggests the fix did not register.

  7. 7

    Review capacity monthly

    If findings accumulate faster than they close, the constraint is resourcing, and knowing that early is valuable.

Why it matters

What changes with Smart Tasks

Without it
  • Assigning everything to one person
  • Leaving inapplicable tasks open
  • Ignoring the priority order
  • Setting deadlines detached from capacity
  • Not checking whether the score moved
With Smart Tasks
  • Findings and tasks are different objects
  • Prioritisation prevents easy-work drift
  • Ownership is what closes items
  • Regression is invisible without re-opening
  • Capacity becomes measurable

Findings and tasks are different objects

A report describes a problem. A task assigns it. Only the second one reliably results in a change.

Prioritisation prevents easy-work drift

Without ordering, teams start with the quickest items, which are usually the ones that move visibility least.

Ownership is what closes items

Work assigned to everyone is done by no one. Named ownership per location is the mechanism that makes it happen.

Regression is invisible without re-opening

Fixes get undone by staff changes and Google updates. Tasks that reappear catch that; a closed report does not.

Capacity becomes measurable

Comparing generation rate against completion rate exposes whether the programme is resourced or merely planned.

Progress becomes reportable

Completed task counts per location give a defensible account of the work actually done in a period.

What it measures

  • Open tasks per location
  • Task completion rate
  • Overdue task count
  • Tasks reopened after regression
  • Score change as tasks close
  • Generation rate versus completion rate
Benefits

What you get out of it

Audits become finished work

The gap between finding and fixing closes.

Right work first

Impact ordering beats starting with the easiest item.

Clear accountability

Every task has a named owner.

Catch regressions

Undone fixes reopen automatically.

See capacity honestly

Generation versus completion rate is visible.

Report the work done

Completed counts per location and per person.

Reports & outputs

What Smart Tasks produces

Every output is exportable and white-label, with your branding and none of ours.

Output

Prioritised task queue

All open work ordered by impact.

Output

Assignment view

Tasks grouped by owner or location.

Output

Overdue report

Items past their due date.

Output

Completion history

What was closed, by whom and when.

Output

Regression list

Previously completed tasks that reopened.

Output

Capacity summary

Tasks generated versus tasks closed per period.

Built for

Who uses Smart Tasks

Agencies

Manage every client profile from one place instead of juggling account access.

Multi-location brands

Push a change to every location and confirm it landed on all of them.

Franchises

Hold a brand standard while letting franchisees maintain genuinely local detail.

Independent owners

Keep one profile complete and accurate without a weekly admin task.

Best practices

Get more out of it

  • Assign every task to a named person. Unassigned work does not get done, regardless of how well it is described.
  • Work the queue in priority order rather than starting with the quickest items.
  • Close inapplicable tasks immediately so the queue stays credible and gets read.
  • Set due dates that reflect real capacity — a permanently overdue queue is ignored within weeks.
  • Watch the profile score as tasks close. No movement suggests the change did not register.
  • Compare generation and completion rates monthly. Persistent divergence is a resourcing problem, not an SEO one.
Common mistakes

Assigning everything to one person

Centralising the queue turns distributed work into a bottleneck, and the queue grows faster than any individual can clear it.

Leaving inapplicable tasks open

A queue containing items nobody intends to do stops being trusted, and once it is not trusted it stops being read at all.

Ignoring the priority order

Starting with the easiest tasks feels productive and systematically defers the category and service work that actually moves visibility.

Setting deadlines detached from capacity

A permanently overdue queue trains everyone to ignore due dates, at which point the reminder mechanism is worthless.

Not checking whether the score moved

A task marked complete whose fix silently failed looks identical to a successful one, and the gap persists unnoticed.

Comparison

Manually vs with Smart Tasks

Doing it manuallyWith Smart Tasks
Audit findings in a documentFindings converted into assignable tasks
Work ordered by what is easiestQueue ordered by likely impact
Nobody specifically accountableNamed owner per task
Regressions go unnoticedReopened tasks flag undone fixes
Capacity assumed rather than knownGeneration versus completion rate visible
No record of work completedCompletion history per location and person
Getting started
  • Run audits so the queue reflects current state
  • Review generated tasks before assigning
  • Close anything that does not genuinely apply
  • Assign each task to a named owner
  • Set due dates that match real capacity
  • Work the queue in priority order
  • Review generation versus completion monthly
Comparison

Others vs Local SEO Tool

How the usual pricing and packaging in this category compares with ours.

Feature
Other tools
Local SEO Tool
Findings become assignable tasks
Report only
Task queue
Named owner per task
Impact prioritisation
Tasks reopen on regression
Scoped manager visibility
Capacity reporting
Every tool on every plan
Features held back for a higher tier
Common
None
Pricing model
Tiered plans
Per location
Per-seat charges
Usually
Never
Minimum contract
Often annual
Monthly
Setup fee
Sometimes
None
White-label reporting
Paid add-on
Included
Try before an account

“Other tools” describes the common pattern across the category, not any one named product.

Pricing

Smart Tasks is included on every plan

One flat price per location covers all 42 tools. There is no higher tier, no add-on, and no per-seat charge.

  • All 42 tools on every plan
  • No per-seat charges
  • No setup fee and no contract
  • Cancel or change locations any time
Complete plan
$5.33
per location / month
Start free trial

See the full breakdown on pricing.

FAQ

Smart Tasks questions

What are smart tasks?

Audit findings converted automatically into a prioritised, assignable to-do list per profile, so identified problems become completed work rather than a filed report.

Where do tasks come from?

Generated automatically from profile audits, with the option to add your own tasks alongside them so the queue covers all the work.

How are tasks prioritised?

By likely impact on visibility, which puts category and service work above cosmetic completeness rather than ordering alphabetically.

Can I assign tasks to location managers?

Yes, with scoped access so each manager sees only their own location’s tasks and head office sees the full queue.

Do tasks reopen if a fix is undone?

Yes. If a completed change regresses — a field emptied or a service removed — the task returns rather than staying closed.

Can I add my own tasks?

Yes. Manual tasks sit alongside generated ones so the queue reflects everything the team is doing, not only what an audit detects.

What happens to tasks that do not apply?

Close them immediately. A queue containing work nobody intends to do quickly stops being trusted and then stops being read.

Can I set due dates?

Yes, with reminders. Set dates that reflect real capacity, because a permanently overdue queue trains people to ignore deadlines.

How do I know a task actually worked?

Watch the profile score after completion. If it does not move, the change likely failed to register and is worth re-checking.

Can I see progress across the estate?

Yes. Open, overdue and completed counts are reported per location and per person across the whole estate.

What if findings accumulate faster than we fix them?

That is a resourcing signal rather than an SEO one, and seeing it early lets you either add capacity or narrow scope deliberately.

Does this replace project management software?

For profile work, largely. It generates and tracks the tasks automatically, which a general tool cannot do without manual entry.

Can tasks be grouped by location?

Yes, by location, region, brand or owner, matching how the estate is actually organised.

Are tasks generated for every location?

For every audited location. Locations that meet the standard generate no tasks, which is how the queue stays proportionate.

How often are tasks refreshed?

Whenever audits run. Scheduling audits monthly across an estate keeps the queue reflecting current state.

Can I export the task list?

Yes, which is useful for client reporting and for showing exactly what work was completed in a period.

Who should own most tasks?

Usually the location manager. Work assigned to head office for sites they do not run tends to sit unactioned.

Does completing tasks improve rankings?

Completing the high-impact ones improves eligibility and completeness, which supports rankings. Cosmetic tasks mostly do not move position.

Can I bulk-complete similar tasks?

Yes, via Bulk Optimization, which applies the same fix across every location that needs it and closes the corresponding tasks.

What is the first thing to do with a new queue?

Close what does not apply, assign the rest to named owners, and work strictly in priority order for the first month.

Every tool. One price. No add-ons.

$5.33 per location per month gets you Smart Tasks and the other 41 tools.